Michigan 2005 Tourism forecast
Written by Crains Detroit Business   
Wednesday, 05 January 2005 09:16

Michigan tourism businesses are expecting an upturn in 2005, according to new data compiled by the state.

A survey by Travel Michigan, the state?s tourism-marketing agency, found that 58 percent of the businesses contacted expect travel to increase this year, after a slight decline in 2004.

Potential travelers to Michigan also expect to spend more nights in accommodations than they did last year, the survey found.

"Michigan?s tourism industry is very optimistic, as early indicators reveal that 2005 could be a great year for state tourism," George Zimmermann, Travel Michigan?s senior vice president, said in a news release.

Travel Michigan recently announced that the number of visits to its Web site (travel.michigan.org) by people seeking travel information rose 25 percent in 2004. That is "certainly positive news for Michigan tourism and an indication that that industry?s positive outlook is justified," Zimmermann said.

The Michigan outlook tracks with national forecasts recently released by the Travel Industry Association of America. The group predicts domestic travel will increase 7 percent in 2005, led by a 3.6 percent increase in business travel.

 
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